diversification

1 the act of introducing variety (especially in investments or in the variety of goods and services offered); "my broker recommended a greater diversification of my investments"; "he limited his losses by diversification of his product line" [syn: variegation]

2 the condition of being varied; "that restaurant's menu lacks diversification; every day it is the same"

English

Etymology

From diversificatio from diversificatus, past participle of diversifico from diversus + facio

Pronunciation

• Rhymes: -eɪʃǝn

Noun

1. The act, or the result, of diversifying
2. A corporate strategy in which a company acquires or establishes a business other than that of its current product

French

Etymology

Noun

fr-noun f

1. diversification

Diversification may refer to:

• Diversification (finance) involves spreading investments
• Diversification (marketing strategy) is a corporate strategy to increase market penetration

See also

• Diversity

Proteus, about-face, accommodation, adaptation, adjustment, allotropism, allotropy, alteration, amelioration, analysis, anatomization, apostasy, atomization, betterment, break, capriciousness, change, change of heart, changeability, changeableness, choppiness, constructive change, continuity, conversion, dappleness, defection, degeneration, degenerative change, demarcation, desynonymization, deterioration, deviation, difference, differencing, differentiation, discontinuity, discrimination, disequalization, disjunction, disorder, distinction, distinguishment, divarication, divergence, diversion, diversity, division, fitting, flip-flop, gradual change, her infinite variety, heterogeneity, heteromorphism, improvement, inconsistency, inconstancy, individualization, individuation, inequality, instability, irregularity, jerkiness, manifoldness, melioration, mercuriality, mitigation, modification, modulation, motleyness, multifariousness, multiplicity, mutability, nonconformism, nonconformity, nonstandardization, nonuniformity, omnifariousness, omniformity, overthrow, particularization, personalization, pluralism, polymorphism, qualification, radical change, raggedness, re-creation, realignment, redesign, reform, reformation, remaking, renewal, reshaping, restructuring, reversal, revival, revivification, revolution, segregation, separation, severalization, severance, shapeshifter, shift, specialization, sudden change, switch, total change, transition, turn, turnabout, unconformism, unconformity, unevenness, unorthodoxy, unsteadiness, upheaval, variability, variation, variegation, variety, variousness, versatility, violent change, wavering, worsening